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Thailand risks falling behind as global longevity race gathers pace
Thailand risks falling behind as global longevity race gathers pace
SATURDAY, JULY 25, 2026
Thailand has medical tourism and genomic strengths but lacks a unified national strategy as other countries invest in healthier ageingThailand bets on wellness and longevity as new economic engine
Thailand bets on wellness and longevity as new economic engine
THURSDAY, JULY 23, 2026
Thailand’s five-year health strategy will combine traditional Thai medicine, wellness tourism and herbal products with AI, genomics and precision medicine to develop high-value services and support healthy ageing.Thai Spa Association Unveils Strategic Five-Year Plan to Break Into Asia’s Top Five Wellness Markets
Thai Spa Association Unveils Strategic Five-Year Plan to Break Into Asia’s Top Five Wellness Markets
MONDAY, JULY 13, 2026
The Thai Spa Association launches an ambitious roadmap to combat regional rivals, bypass brain drain, and double revenues by 2030Thailand rides the longevity fitness trend to grow sportainment tourism
Thailand rides the longevity fitness trend to grow sportainment tourism
FRIDAY, JULY 03, 2026
Thailand is positioning sportainment as a new tourism engine, as HYROX, beach races and character-led runs tap global demand for fitness travel and longevity-driven lifestyles.Krabi set for 126 winter flights as Nordic demand rises ahead of high season
Krabi set for 126 winter flights as Nordic demand rises ahead of high season
MONDAY, JUNE 15, 2026
Krabi Airport is set to welcome new direct flights from Helsinki and Copenhagen during Thailand’s 2026–27 winter schedule, boosting high-season tourism.From Sanctuary to Science Lab: Industry Leaders Lay Out Thailand's Wellness Roadmap
From Sanctuary to Science Lab: Industry Leaders Lay Out Thailand's Wellness Roadmap
TUESDAY, MAY 19, 2026
Senior executives from Chiva-Som and BDMS say Thailand must reframe wellness as a longevity investment — and back every claim with laboratory proofThailand Tells Wellness Industry: Scientific Proof Is the Only Path to Premium Pricing
Thailand Tells Wellness Industry: Scientific Proof Is the Only Path to Premium Pricing
TUESDAY, MAY 19, 2026
Senior ministers call on wellness entrepreneurs to replace customer satisfaction surveys with clinical data — or remain forever trapped by price limitsThailand Bets on 400m Baht Revamp of Sankamphaeng Hot Springs to Spearhead Wellness Drive
Thailand Bets on 400m Baht Revamp of Sankamphaeng Hot Springs to Spearhead Wellness Drive
SUNDAY, MAY 10, 2026
Thailand targets the global wellness market with a 400 million baht transformation of Chiang Mai’s hot springs into a world-class health destinationTAT pushes US$40bn wellness tourism market with global trade meet
TAT pushes US$40bn wellness tourism market with global trade meet
THURSDAY, APRIL 16, 2026
TAT will host the Amazing Thailand Health & Wellness Trade Meet 2026 on April 23 in Bangkok, linking Thai and overseas operators to strengthen Thailand’s push to become a global wellness hub.TCT highlights wellness tourism as Thailand’s next economic growth engine
TCT highlights wellness tourism as Thailand’s next economic growth engine
WEDNESDAY, NOVEMBER 12, 2025
The Tourism Council of Thailand identifies wellness tourism as a key driver of economic growth, targeting high-spending travellers and expanding global health-focused markets.